With this campaign we wanted to immerse consumers in a world of focused creativity with Bose QuietComfort Earbuds II. Our advertising's geared toward creative professionals and showed how the Bose QuietComfort Earbuds II is designed to mirror the essence of their craft—precise, dynamic, and seamlessly integrated into their workflow. Through sleek visuals and evocative storytelling, we celebrated the marriage of artistry and technology, showcasing how Bose elevates every moment of inspiration. Whether our customers are in the studio, on the move, or lost in the rhythm of creation, Bose QuietComfort Earbuds II will be their silent partner in unlocking their full creative potential.

Director: Shadae Lamar Smith

Photographer: Paul Sun

Cinematographer: Tyler Kalberg

Producer: Sam Kelly

Production Company: Invisible Collective

Brand: Bose

The imagery and video captured were incorporated into the website.

New York Fashion Week

Captivating audiences at New York Fashion Week, my work for Bose QuietComfort Earbuds II worked as an installation that showcased the products innovation. Seamlessly blending style and substance, the campaign captivated fashion's elite, showcasing how Bose's cutting-edge technology intertwines with the fast-paced world of couture. The installation video took center stage, leaving a lasting impression on all who experienced the show.

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